Executive Summary

Telematics company, Fleet Complete, has one overarching goal: to grow its business rapidly by using Internet of Things (IoT) devices to collect the data and deliver the insights needed to keep customer commercial vehicle forces rolling and to drive its connected commercial vehicle platform. To sustain this growth, the company has adopted an aggressive acquisition strategy that has resulted in massive influxes of data. Needing an environment that could scale dramatically, the company turned to the AWS cloud and employed New Relic monitoring to facilitate the migration and ensure seamless performance. Within 12 months, the company’s cloud migration was 60 percent complete, its DevOps software release cycle had accelerated from once a month to once a week, and it had gained complete visibility into its all-important data ingestion pipeline.

Driving Hyper-Growth

Serving more than 500,000 subscribers and 35,000 businesses in 17 countries, while experiencing tenfold growth over the last several years, Fleet Complete is the fastest-growing telematics provider in the world today.

Aiming to grow the business by another factor of 10 over the next decade, the company knows that it will need to collect and process an enormous amount of data if it is to meet that goal. Since the more fleet information the company can collect, the more value (in terms of insights) it can deliver to customers.

Explains Fleet Complete Chief Technology Officer, Alan Fong, “It’s not just about collecting data; it’s about layering that data to provide the best insights to customers. When you start layering different types of data (such as GPS data, vehicle health, and more), you can figure out all sorts of things—like how driving behavior affects vehicle brake pads, or how potholes (and the speed at which they are encountered) affect vehicle components and life span.”

To collect and process this massive influx of data (much of it stemming from acquired companies), Fleet Complete built a data ingestion pipeline, which it initially ran from its data center. Over time, however, it became clear that an on-premises solution simply could not keep pace with the growing number of data points the company was collecting. For that, Fleet Complete needed massive scalability that only the AWS cloud could provide.

AWS: A Global Platform for a Global Company

Charged with migrating Fleet Complete’s technology platform to the cloud as quickly and efficiently as possible, Fong turned to AWS.

“I understood the breadth of the AWS tools and the global presence of the AWS platform,” Fong says. “AWS would allow us to use machine learning and AI models atop our own IP to improve the information we deliver to customers. And it would scale to allow us to ingest more and more data.”

New Relic: Full-Platform Visibility to Keep the Data Flowing

Choosing a solution that would provide a single unified and holistic view into the application and infrastructure performance of Fleet Complete’s cloud-based platform, however, proved slightly more difficult. This was largely due to the complexity of an environment that had grown through acquisition and contained a multitude of disparate systems. While Fleet Complete took a hard look at both the monitoring solutions that were already in place, and some that were new to the company, it quickly chose New Relic in proof-of-concept testing.

Explains Fleet Complete Architect Muhamad Samji, “New Relic gave us all the insights we needed—both globally and into the different pieces of our distributed application. For example, we can see what's going on with the host, as well as what's happening with all the applications that reside on that host. So instead of a closed-off view that only reveals that an app is running slowly, New Relic provides visibility straight through to the host, so that we can understand why that app is running slowly. In addition, as we move data across our distributed system, New Relic enables us to see where bottlenecks are occurring, as we call from service to service.”

Solving Tough Technical Challenges with New Relic

Today, Fleet Complete is using both New Relic APM and New Relic Infrastructure to run their services, and both have become essential to running Fleet Complete’s business.

New Relic APM provides critical insights into application performance. As part of Fleet Complete’s data processing pipeline, a series of enrichment steps occur. During these steps, microservices may communicate with other Fleet Complete microservices or external services. APM allows the Fleet Complete team to troubleshoot throughput, error, and latency challenges, connected with these services, and to quickly diagnose issues within the pipeline—using not only application traces and metric data generated by APM, but also New Relic Distributed Tracing.

All of these services, though, rely on a self-managed Kubernetes cluster on Amazon EC2. To troubleshoot issues and understand cluster health, available capacity, and scaling, the Fleet Complete team turned to New Relic Infrastructure and the Kubernetes cluster explorer to gain an at-a-glance understanding of overall cluster health. With this knowledge, they can then drill down further, if needed. The cluster explorer also allows software engineers to quickly understand whether application performance problems identified by New Relic APM are the result of application behavior, or whether they could be caused by infrastructure constraints. Indeed, with just a few clicks, an engineer can navigate from a particular application to an unhealthy pod, and then navigate to trace spans that occurred within it.

“This cluster has a massive amount of data flowing in and out of it,” explains the Fleet Complete team, “The New Relic Kubernetes cluster explorer lets us see host-level data such as IO, memory, and so on. Even more importantly, it makes all of the application pods (like those for our databases) first-class citizens.”

Accelerating a Smooth Migration to the Cloud

A year after Fleet Complete began its migration to the cloud, more than 70% of its environment had been shifted to AWS—an accelerated transition that New Relic played a huge part in facilitating.

Explains Fong, “We didn’t want to disrupt the business, as we migrated to the cloud, so having New Relic APM and New Relic Infrastructure monitoring, installed across both our on-premise and cloud environments was crucial to the process.”

Samji agrees: “Being able to load-test on-prem and then use New Relic to ensure that we’re hitting those same numbers in the cloud (and not creating any hidden bottlenecks) has been key to our smooth and swift migration.”

Indeed, with the unified and holistic insights into application and infrastructure performance provided by New Relic, the risk of business disruption during cloud migration was virtually eliminated. That in turn allowed Fleet Complete to accelerate the migration process and realize the business gains sooner— without adversely affecting service reliability or brand image.

A Seamless Partnering of Solutions

Using Amazon Elastic Compute Cloud (Amazon EC2) instances for the Web- app data ingestion points (or listeners) and Amazon Simple Storage Service (Amazon S3) to house the “lake” of data it amasses, Fleet Complete is able to absorb an ever-increasing amount of data in a process that Fong describes as follows:

“Device data comes into our listeners, which then dump that data into a stream, where it gets enriched at various points. As data moves through that stream, it's also being pushed into a batch workflow, which speeds into our data lake. On the other end of that stream, the data makes its way out to our application—to serve our Web and mobile apps and our APIs.”

At every step in this journey, Fleet Complete uses New Relic APM and New Relic Infrastructure to monitor performance.

New Relic has also helped Fleet Complete understand AWS usage, allowing the DevOps team to take the Amazon-provided Cost Explorer list of underutilized servers, and then use New Relic to see what’s actually going on in those servers, so the company can make optimal use of them.

For Jeff Hobeck, Principal Architect for Fleet Complete, the seamless way in which New Relic works with AWS has been the icing on the cake. “We can see the AWS information we need in New Relic, and it involves very little setup. It's almost like New Relic is native to AWS.”

“We can see the AWS information we need in New Relic, and it involves very little setup. It's almost like New Relic is native to AWS.”

Jeff Hobeck Principal Architect

One reason for this is the multiplicity of integrations that New Relic has with AWS. Says Samji, “As we build software, we're big on selecting the right tool for the job. So, the fact that New Relic works with a lot of the tools that we're using made it the right tool for us.”

Shifting to a DevOps Model

Like many organizations today, Fleet Complete recognizes that a robust DevOps strategy, culture, and practices are essential for achieving maximum success in the cloud. For this reason, Fleet Complete has also been relying on New Relic to facilitate its shift to a DevOps model of development focusing on continuous integration and delivery.

Says Fong, “Our DevOps team treats every release package that goes into production as a gift. We want to be able to run those packages in our staging environments with New Relic monitoring to ensure that what happens there will be representative of what occurs in our production environment. That way, when a release is put into production using the same tool sets, there are no surprises; we know exactly how it’s going to run, and exactly how it will affect the rest of our environment.”

This is because the New Relic–enabled validation and performance testing of application components at each layer reveals the deltas between nonproduction and production environments, making issue detection and resolution fast and easy.

Real-Time Delivery of Mission-Critical Data

With New Relic deployed throughout the Fleet Complete’s environment, Fong and team are excited about using it to provide the best possible digital customer experience.

Explains Fong, “As the number of connected devices grows, so, too, does the amount of data flowing through our high-speed ingestion pipeline. Being able to gather that data and deliver insights back to our customers in real time is absolutely crucial. Whether we’re talking about an emergency services company— where locating an asset and directing services to it can mean the difference between life and death—or a plumber or electrician with just a few vehicles, the information that Fleet Complete delivers is critical to the businesses we support. New Relic allows us to set alerts and triggers based on various KPIs so that we can get ahead of problems before they occur and keep this all-important data flowing.”

Getting a Read on System-Wide Performance

Ask Fong, Samji, or Hobeck to identify their favorite feature of New Relic, and they’ll all say the same thing: the single, unified view into system-wide performance that New Relic provides.

“Now, instead of having to refer to 10 different dashboards or tools to get key information, we can get a unified view of all the pertinent data on a single dashboard,” says Fong. “We simply took the customizable analytics dashboard that New Relic provided and put it up on a big screen so that now anybody in the organization can view the information and give (or get) immediate insights about how we’re operating.”

Samji agrees: “Now, everyone is playing at the same level. We’re getting away from one team watching the app and another watching the infrastructure. And instead, we’re using New Relic Insights to join that data back together and provide a single view that everyone can monitor.”

Not surprisingly, this type of monitoring has also helped Fleet Complete accelerate its DevOps delivery cycles—moving from once-a-month releases to once-a-week releases since deploying New Relic. Says Samji, “New Relic helps us get to the root cause of problems very quickly and removes the guesswork from any fixes or resolutions that we have to put in place. This makes it easy to speed up our release cycle.”

Always Up and Running

That same type of real-time monitoring also helps ensure that Fleet Complete’s connected vehicle platform is always up and running—a must for a missioncritical solution like the one the company provides. Says Fong, “We've improved by leaps and bounds in performance and availability, and New Relic has played a huge part in that. Instead of just looking at a bunch of issues, we’re now looking at real availability stats provided by New Relic. This in turn provides us with a detailed view into the KPIs that have the most impact our business.”

Best of all, the Fleet Complete team can rest easy knowing that New Relic has their back. Says Fong, “New Relic has been very hands-on with us, and the postsales support team has been passionate about ensuring the success of our business from a technology perspective. We look forward to continuing the relationship long into the future.”